khc is a branding and creative design studio based in los angeles, california. keila has over a decade of experience in visual storytelling with a focus on brand identity. Her design philosophy is rooted in the belief that emotionally resonant, story-driven design is what makes work both impactful and unforgettable.

areas of expertise

Brand Strategy

ideation

creative strategy and concept

naming

brand name generation, slogan and tagline creation

brand story

tone, audience, definition of brand narrative

Art Direction

DESIGN PLANNING

MOOD BOARDING, AUDIENCE RESEARCH  
Creative team building
talent sourcing, candidate portfolio review

visual design direction

photography and design instruction, definition of core identity

Consulting

VISUAL STRATEGY

brand identity, assessment & recommendations

project launch support

creative brief development, project roadmap + direction

creative process coaching

workflow optimization, client presentation, portfolio review

Product Design

MERCHANDISE CONCEPTION

Product ideation, trend research

PRODUCT SOURCING

supplier and manufacturer vetting

PACKAGING DESIGN

structural design & dielines, brand application, graphics