khc is a branding and creative design studio based in los angeles, california. keila has over a decade of experience in visual storytelling with a focus on brand identity. Her design philosophy is rooted in the belief that emotionally resonant, story-driven design is what makes work both impactful and unforgettable.
areas of expertise
Brand Strategy
ideation
creative strategy and conceptnaming
brand name generation, slogan and tagline creationbrand story
tone, audience, definition of brand narrative
Art Direction
DESIGN PLANNING
MOOD BOARDING, AUDIENCE RESEARCH Creative team buildingtalent sourcing, candidate portfolio reviewvisual design direction
photography and design instruction, definition of core identity
Consulting
VISUAL STRATEGY
brand identity, assessment & recommendationsproject launch support
creative brief development, project roadmap + directioncreative process coaching
workflow optimization, client presentation, portfolio review
Product Design
MERCHANDISE CONCEPTION
Product ideation, trend researchPRODUCT SOURCING
supplier and manufacturer vettingPACKAGING DESIGN
structural design & dielines, brand application, graphics